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New rules cracking down on telemarketers
Starting Wednesday, the number of unwanted telemarketing calls or text messages you get will likely drop off significantly.
Tough new federal rules are going into effect that are meant to crack down on telemarketers. They'll be required to get your express written consent to make calls to wireless phones using an auto-dialer or pre-recorded message.
Previously, any form of consent was permitted for these calls, which allowed many of them to go through.
The rules for auto-dialed calls to land lines are a little less strict.
As with many regulations, there are exceptions. Health care-related calls are exempt, as are many emergency calls from schools or from a bank regarding fraud alerts.
Non-profit and non-advertising-related calls to mobile phones will require permission, but it will not have to be written
The penalty for telemarketers who don't follow the rules is steep. They'll have to shell out as much as $1,500 per unsolicited phone call, text message or fax.